BusinessLab team

Gregor Rae, Chairman and co-founder of BusinessLab, is a strategist with over 20 years experience in corporate and product positioning, marketing and communications.

Ian manages the Signature Academy, BusinessLab’s community of practice that supports the suite of capacity measuring tools and processes.

Ron Simpson works as a consultant to BusinessLab and is also a shareholder in the company. He has responsibility for the companies financial  and commercial activities.

Joanna’s key role is in the development and day-to-day running of the company's societal research programmes. Her main priorities are to liaise with partners and ensure their objectives and requirements are met. Joanna is also responsible for coming up with innovative ideas and discussion papers to stimulate debate around core research topics.

Farzan is BusinessLab's Digital Media Consultant and is also a key member of the ActiveAge research team, exploring innovative ways of providing partners with access to research and data findings.

Holly is responsible for all of the business development activity at BusinessLab from developing initial proposals to managing the delivery of major projects.

Sarah supports the ongoing research activities of BusinessLab - both in it's research programmes, such as ActiveAge, and it's specially commissioned research work.

She is a graduate of the International MBA programme at the University of Aberdeen.